Should You Start a Podcast?

A lot of small business owners dream about starting a podcast but feel overwhelmed by the tech, the planning and the “what if nobody listens?”

Let’s keep this simple!

You’re ready to start a podcast if:

  • you already talk to clients about the same topics every week

  • you want a place to share your ideas without fighting the algorithm

  • you enjoy long-form content more than dancing on Reels

  • you want to build deeper trust with your audience

  • you’re able to commit to 2 - 4 episodes a month

You’re not ready if:

  • you don’t yet know who you're serving

  • you don’t have a clear offer

  • you want instant results

  • you hate talking out loud

The benefits to remember

  • It becomes a digital library of your expertise

  • It upgrades the quality of your clients before they even book

  • It makes content creation easier because every episode can turn into posts

  • It positions you as a calm, confident expert in your niche

And the reality

  • You don’t need fancy gear.

  • You don’t need a full studio.

  • You just need a plan and a workflow that fits your life.

And if you want support with editing, planning, show notes, or full launch setup, that’s what I do every week for my clients.

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